Why 8% of sales people get 80% of the sales
You can sometimes be so close to your business that you can miss the simple solutions for growing it, where the greatest opportunities often lie. Solutions that are blindingly obvious, once you’re...
View ArticleThe key to profitable long-term business right now
The concept of acquiring new customers at a breakeven or slight loss sounds crazy to some people, writes Robert Clay of Marketing Wizdom. Why would you even want to do it? After all, staying in...
View ArticleIs Relationship Selling Dead?
This excellent guest post by Jill Konrath, author of SNAP Selling and Selling to Big Companies, hits the nail on the head. She perfectly describes the challenges you face when trying to sell to...
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Decision Speed, The Biggest Factor In Your Success
Decision speed is the one thing that determines your success in business more than anything else, writes Robert Clay of Marketing Wizdom. It’s also the second of ten ways to outsell, outsmart and...
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Determine and Address Real Needs
Determining and addressing the real needs of your marketplace is a key component in outselling, outsmarting and outperforming your toughest competition, writes Robert Clay of Marketing Wizdom. This is...
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Tell Your Unique Story
Whatever your business, you have a story to tell, writes Robert Clay of Marketing Wizdom. Your story is the key component in fully and deeply educating your marketplace about what you do. It brings out...
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Million Dollar Copywriting Tips
Copywriting is a massively useful and valuable skill to have in any business, writes Robert Clay of Marketing Wizdom. The million dollar copywriting tips I’m sharing with you today are so simple and...
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You, A Marketing Genius?
By testing every element of your marketing BEFORE you invest in it, you will often be seen by others as a marketing genius, writes Robert Clay of Marketing Wizdom. It’s how you can eliminate all...
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